This article explores what Private Equity firms truly look for in leadership, from credible figureheads to scalable teams, and why backing the right people is often more important than backing the perfect plan.

In this video and article, learn why finding the right private equity investor is about more than just valuation. Discover how starting early, leveraging your network, and focusing on strategic and cultural fit can lead to a lasting, growth-focused partnership.

Thinking about taking private equity investment but not sure what it really means for your business? In this video and article, Jamie Roberts, Managing Partner at YFM Equity Partners, cuts through the jargon and lays out exactly what UK entrepreneurs need to know. From management buyouts to growth capital, Jamie explains how private equity can help founders unlock value, accelerate growth, and build stronger, more strategic businesses.