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Callstream

Cloud-based communications technology

YFM investment
£1m - 2.3x return
Investment date(s)
2010 - 2016
Deal type
Growth Capital
Location
Birmingham

"Callstream has expanded significantly following backing from YFM. We appreciate the practical advice; strategic guidance and support of both teams in helping us fuel our continued growth over the past five years. They have been terrific partners and played an instrumental role in helping us achieve our success."

Mick Crosthwaite, CEO

Key Information

The Business

Callstream was a UK-based provider of bespoke cloud-based call management solutions, catering to businesses across a range of industries. With a focus on innovation, Callstream delivered services such as call recording, analytics, and intelligent routing, helping organisations enhance their customer communication strategies.

Under YFM Equity Partners’ ownership, Callstream underwent significant growth and transformation. In 2016, YFM sold Callstream to j2 Global Inc., a publicly traded US-based technology firm, marking a successful exit and positioning the business for continued success in the communications sector.

Why We Invested

The original investment into Callstream was part of an acquisition strategy to consolidate providers of telephony services to UK SMEs.  After completing a number of acquisitions, the focus switched to integrating services and organic growth through the provision of value-added services to its customers.

YFM identified Callstream as an excellent investment opportunity due to its innovative technology, strong leadership team, and potential for growth in the rapidly expanding cloud communications market. The business demonstrated a clear ability to meet evolving customer needs and adapt to emerging trends in call management technology.

Growth Story

During YFM’s partnership, Callstream achieved significant milestones that drove its growth and market leadership:

  • Strategic Refocus: Disposed of the outbound call division to focus solely on incoming call solutions, consolidating operations into a single location to enhance efficiency and customer service.
  • Market Positioning: Utilised reverse takeovers and strategic acquisitions to strengthen its competitive edge and broaden its presence in the market.
  • Technological Advancements: Introduced innovative features such as enhanced call analytics and AI-driven solutions, providing deeper insights and improved operational efficiency for clients.
  • Revenue Growth: Achieved transformational growth, increasing EBITDA to £2.4 million on £10.5 million in turnover within five years.
  • Scalability Improvements: Enhanced operational infrastructure to support a larger client base while maintaining service quality.

These accomplishments showcase Callstream’s evolution into a leading player in the cloud communications market, achieved with YFM’s strategic guidance and support. The journey culminated in its acquisition by j2 Global Inc., highlighting the business’s enduring value.