S4labour

S4labour is a workforce management platform purpose-built for the hospitality sector. Based in Banbury, Oxfordshire, the SaaS business enables restaurant, pub, and retail operators to streamline staff scheduling, payroll, HR, and labour cost forecasting—all through a single intuitive platform.

With over 250 customers across the UK—including Nisa, Bistrot Pierre, Revolution Bars, and City Pub Group—S4labour has established itself as the go-to solution for small to mid-sized chains looking to boost productivity, reduce admin time, and respond to growing cost pressures in the industry.

The platform’s modular design covers rota creation, time and attendance, HR compliance, and payroll processing, and is backed by over 40 integrations. As hospitality businesses face increased wage and compliance costs, S4labour helps operators deliver fast ROI—often within two to six months—while enhancing team performance and operational visibility.

YFM Equity Partners identified S4labour as a standout player in a growing market segment. With many mid-sized hospitality operators still reliant on manual processes or fragmented systems, the demand for more agile, user-friendly, and cost-effective digital solutions is rising.

Founded by experienced operator Alastair Scott and enhanced by recent strategic hires—including CRO Mark Jensen, ex-VP Sales EMEA & APAC at Fourth—S4labour is well positioned to scale. The business has grown ARR by over 50% in the last three years and continues to win new customers despite a challenging market, demonstrating strong product-market fit and operational resilience.

YFM’s £4 million growth capital investment, made through the BSC VCTs in 2025, will accelerate S4labour’s growth trajectory across key areas:

Product Development: Enhancing payroll and HR capabilities to appeal to larger managed pub groups and multi-site operators.
Sales Expansion: Growing the commercial team to drive customer acquisition and deepen market penetration.
Market Reach: Targeting greenfield opportunities in managed pub groups, hotels, and larger chains with an upgraded go-to-market strategy.
Leadership Depth: Strengthening the senior team and board with seasoned sector experts to support scalable, strategic growth.

The Future of Hospitality Workforce Management

As technology adoption continues to spread across the hospitality sector, operators are seeking platforms that balance power with simplicity. S4labour is delivering on that need—providing an easy-to-use yet powerful toolset that helps operators optimise staffing, ensure compliance, and drive profitability.

With a growing team, a mature product suite, and the backing of an experienced leadership group, S4labour is ready to take its next big step. YFM is proud to support the business on its mission to transform workforce management for hospitality—and to help more operators thrive in a challenging but opportunity-rich environment.