Retail performance data and analysis services

Play our video




Milton Keynes, Boston and San Diego

Deal type

Management Buyout

Investment size

£4m – 4.1x – 4.6x return

Investment date(s)

2014, 2015 - 2022



"With their in-depth understanding of our market and expertise in working with fast-growing businesses, YFM has proved to be a supportive partner. Over the last eight years, they have supported us through our growth journey as we invested in our corporate infrastructure, built a best-in-class product and client offering, and through our US market entry and expansion. "

Steve Booth, CEO of Springboard

The business

  • A specialist provider of footfall and other performance data for the retail industry
  • One co-founder looking to buy out the other
  • Strong potential for increased geographical and vertical expansion

The strategy

  • Invest in corporate infrastructure to scale up the business
  • Expand customer base with a focus on the US market
  • Position the company as a niche market leader with strong recurring revenues

The developments

  • The business has built an enviable global client list as a result of developing a best in class product and service offering
  • Successfully entered and grown within the US markets after opening offices in San Diego and Boston
  • Exited via a secondary buy-out which generated over 4x returns
Back to top